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описание
Sopharma is the largest Bulgarian pharmaceutical company, operating across more than 40 markets with 11 manufacturing sites and a portfolio of over 250 original and generic products. The company focuses on wellbeing, product and service improvement, and investment in new technologies.
задачи
Develop and implement marketing and product development plans for assigned brands;
Analyze market trends, competitor activities, customer insights, and product performance;
Prepare and adapt promotional and educational materials in compliance with applicable regulations and company standards;
Coordinate cross-functional projects with Medical, Regulatory Affairs, Supply Chain, and other stakeholders;
Support product launches, line extensions, and lifecycle management activities;
Organize and participate in medical congresses, conferences, educational programs, and scientific events;
Monitor key market indicators and prepare analytical reports and recommendations;
Maintain relationships with healthcare professionals, professional associations, and key external stakeholders;
Contribute to the development of training materials and product knowledge programs for internal teams.
требования
3–5 Years of experience in pharmaceutical marketing, product management, or related functions;
Strong understanding of the pharmaceutical market and brand management principles;
Excellent analytical, presentation, and communication skills;
Fluent in English and Russian;
Strong organizational skills and attention to detail;
Strong knowledge of brand marketing, including brand strategy, positioning, lifecycle management, and marketing planning;
Nice to have: experience organizing scientific events and supporting product launches.