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описание
LogicLike is an international learning platform that helps children and adults develop logic, math, and thinking skills through interactive exercises and brain-training activities. Its web platform and mobile apps reach 4 million users each month.
задачи
Develop and execute LogicLike’s communications strategy across owned and external channels;
Shape key messages and tone of voice to help parents understand the product’s value and benefits;
Improve communications across content, social media, landing pages, email, push notifications, and reviews;
Develop organic content and collaborative projects with creators, experts, partners, and relevant communities;
Strengthen the brand’s external visibility and reputation through PR, partnerships, reviews, and special projects;
Launch and test initial initiatives, then turn successful approaches into repeatable processes;
Set priorities and connect communications activities to measurable outcomes such as organic growth, engagement, trust, referrals, and subscription renewals;
Work closely with the founders, product, marketing, and support teams, as well as external partners.
требования
4+ Years of experience in marketing communications, content, or organic marketing for a B2C digital product;
Independently develop and execute communications strategies;
Practical experience across several communication channels, including content and social media, email and push communications, creators, partnerships, PR, or reputation management;
Recent hands-on experience creating or editing materials, developing briefs, launching channels, working directly with creators or partners, and measuring results;
Willingness to work without a large team initially and personally launch the first initiatives;
Ability to use data, explain decisions clearly, and set priorities;
Experience collaborating with cross-functional teams and external partners;
Fluent Russian as the team’s main working language;
Nice to have: experience with mobile subscription products or another self-serve consumer product, experience in kids, family, parenting, or another trust-sensitive product category, experience working across international markets.
условия
Work in an international product across different markets and cultural contexts;
Direct collaboration with C-level executives and the opportunity to influence product and business decisions;
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