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описание
Flink is a quick commerce company that enables customers to order groceries and household products through an app and receive them within minutes. It operates across Germany and the Netherlands, with a focus on electric delivery, recyclable packaging, and reducing food waste.
задачи
Own the marketing strategy and campaign calendar for the Netherlands;
Develop campaigns based on market analysis, customer insights, and local trends;
Manage marketing communications for the Dutch market across relevant on- and off-platform channels;
Translate campaigns into consistent and impactful local communications;
Develop and implement multi-channel campaigns from start to finish;
Handle campaign setup, copywriting, briefing, and asset creation;
Collaborate with marketing and commercial teams on assortment, pricing, promotions, and retail media;
Ensure campaigns align with commercial strategy and deliver relevant customer propositions;
Monitor and report on campaign performance;
Translate insights into concrete improvements;
Continuously optimize campaigns based on data and experiments.
требования
At least 5 years of marketing experience in a dynamic environment such as retail, e-commerce, or a start-up/scale-up;
Customer-focused mindset and ability to translate consumer insights, market developments, and feedback into effective campaigns;
Strong analytical and creative skills;
Stakeholder management and collaboration skills across different levels;
Ability to align priorities, motivate stakeholders, and facilitate effective teamwork;
Strategic thinking combined with strong execution skills;
Entrepreneurial, pragmatic, proactive, and ownership-oriented approach;
Fluent Dutch and English, spoken and written;
Deep understanding of Dutch consumers and the local market.
условия
Base salary of €58.000 - €75.000 gross per year, including 8% holiday allowance;
Annual learning budget of €1,000 and individual coaching opportunities;
26 Vacation days plus 1 additional day per year of service, up to 30 days;