12 авг

marketing manager in furniture and home furnishings

ниже рынка на 51,1%
вакансия 110 050 ₽
в среднем 224 930 ₽
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описание

Luxury Group operates in furniture and home furnishings manufacturing, with a focus on developing its brand, customer trust, reputation, and long-term marketing value.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

задачи

  • Evaluate existing marketing activities, communication channels, and partner agency performance;
  • Develop short- and long-term marketing and brand strategies;
  • Strengthen brand positioning, awareness, trust, and reputation;
  • Diversify communication channels and identify opportunities beyond Facebook and Instagram;
  • Plan the development of digital, traditional, B2B, PR, partnership, and other marketing areas;
  • Form the marketing budget, justify investment needs, and allocate resources effectively;
  • Manage and evaluate the existing creative agency and optimize the working model when needed;
  • Define internal and external marketing resources and participate in team formation;
  • Coordinate Social Media, Content, Design, Performance Marketing, and other areas;
  • Maintain consistent communication standards and visual identity;
  • Continuously analyze the market, customer behavior, and competitive environment;
  • Ensure marketing initiatives align with business objectives and the company development plan.

требования

  • At least 3 years of marketing experience;
  • Experience developing and implementing marketing strategies;
  • Good knowledge of brand development and positioning principles;
  • Knowledge of core Digital Marketing channels and tools;
  • Experience working with marketing agencies, external partners, or internal teams;
  • Ability to make data-driven decisions and analyze results;
  • Budgeting, prioritization, and resource planning skills;
  • Strong communication and managerial skills;
  • High sense of responsibility, initiative, and ability to work independently;
  • Working-level English;
  • Nice to have: experience working with Retail, Furniture, Interior Design, Real Estate, Hospitality, Automotive, Fashion, or other premium-segment brands.

условия

  • High degree of independence in decision-making and implementing new initiatives;
  • Opportunity to build an effective marketing team and work structure;
  • Management support for justified marketing investments and new projects;
  • Professional development and opportunity to expand responsibilities as the company grows;
  • Compensation depends on the candidate’s experience and qualifications.

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