Чтобы адаптировать резюме под вакансию или составить сопроводительное письмо, загрузите резюме
описание
Clarivate provides information services. Its A&G Demand Marketing team helps higher education institutions and libraries achieve their goals through integrated demand marketing campaigns for Clarivate Academia & Government solutions.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Design, launch, and project manage integrated marketing campaigns aligned with business strategy;
Collaborate with Field Marketing and Sales teams to develop global campaigns with localized elements;
Manage the creation and distribution of campaign assets, including advertising content, emails, and webinars;
Track campaign performance, present results, and recommend data-driven improvements;
Ensure effective lead capture and flow into marketing automation systems such as Eloqua and Salesforce;
Oversee relationships with external vendors to optimize campaign execution and performance;
Analyze campaign data to continuously improve demand programs and marketing effectiveness;
Source Marketing Qualified Leads and drive Sales Pipeline Value as part of expected targets.
требования
Bachelor’s degree or equivalent work experience;
Proficient level of English;
5 Years of relevant experience in B2B digital demand marketing campaigns, ideally within a complex, matrixed organization;
2 Years of experience developing integrated, multi-channel digital campaigns;
2 Years of hands-on experience with digital marketing channels, including Google, LinkedIn, and Meta;
Nice to have: solid understanding of Salesforce and marketing attribution models, experience with reporting tools such as Power BI and using data to support business decisions, experience in the Academic & Government sector, experience working with global teams and stakeholders across multiple regions and time zones.
условия
25 Days of paid leave per annum;
Private health insurance;
Paid lunch;
My Learning Platform;
Annual bonus;
Fit Pass;
Life insurance;
Accident insurance;
Company bicycles available for rent free of charge;
Working hours generally from 10:00 AM to 6:00 PM, with flexibility based on campaign priorities and business needs.
.svg)
