product marketing manager for AI-powered insurance

Insify is a high-growth scale-up building AI-powered insurance for small and medium-sized enterprises. It aims to make insurance simple, human, and useful for freelancers and entrepreneurs across Europe.

• Develop and refine product positioning and messaging for freelancers and SMEs;
• Collaborate with growth and content teams to make campaigns sharper, more relevant, and consistent;
• Lead go-to-market activities for new products, features, and updates;
• Build and maintain a clear competitive view of the market and translate it into actionable insights;
• Bring customer insights from interviews, data, and research to improve the insurance product and marketing;
• Support brand and thought leadership.

• 5+ Years of experience in product marketing, brand strategy, or similar roles;
• Experience in a startup or scale-up environment, or with complex, financial, regulated products;
• Native-level Dutch;
• Strong writing skills and a passion for turning insights into clear, persuasive copy;
• Strategic mindset combined with hands-on execution;
• Genuine interest in entrepreneurs and helping them thrive.

• No conditions specified